Business & Business Personality's

  Wipro A Transformational Journey towards Global Excellence   Introduction: Wipro Limited, a global information technology, consulting, and business process services company, has emerged as a beacon of inspiration and fascination in the world of technology and business. This case study explores Wipro's remarkable journey, highlighting its transformational strides, innovative solutions, and commitment to sustainability and social responsibility. I. Background: Wipro was founded in 1945 by Mohamed Premji in Amalner, India, as Western India Palm Refined Oil Limited, primarily operating in the vegetable oil business. In 1966, Azim Premji, Mohamed's son, took over the company's leadership. Recognizing the potential of the IT industry, Azim Premji transformed Wipro into a leading global IT services provider. II. Transforming from Oil to IT: Wipro's transformation from an oil manufacturer to an IT giant is a testament to visionary leadership and adaptability. Thi...

  Jet Airways: Soaring to New Heights   Introduction Jet Airways, once a formidable player in the Indian aviation industry, has a fascinating journey from its inception to becoming a symbol of excellence and innovation. This case study delves into the airline's history, vision, mission, distinctive features, and business model that propelled it to great heights in the aviation sector. Background Jet Airways was founded on April 1, 1992, by entrepreneur Naresh Goyal. The airline took its maiden flight on May 5, 1993, and quickly became one of India's premier domestic carriers. What started as a modest operation with four leased Boeing 737 aircraft grew into an international aviation powerhouse. Vision and Mission Vision: Jet Airways aimed to be India's premier international airline, providing high-quality service, efficiency, and reliability to passengers while contributing to the growth of the Indian economy and connecting India to the world. Mission: Jet ...